Zara Ashby - Circumstance and Experience

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“I rebuilt my business three times.”

For various reasons, Zara Ashby found herself a boudoir photographer. She may not have planned on it initially, but she’s embraced it, and she’s thriving as a result.

“Only about 10% of what you do is what you enjoy. The other 90% is work.”

1:24 - Terms and Conditions

4:31 - Three Times

6:25 - The Boudoir Transition

8:49 - Circumstance and Experience

12:38 - The Hypocrite

15:49 - The Fine Line

20:32 - Some Great Tips

25:49 - The Psychology of Boudoir

30:55 - Social Media and Selling the Experience

36:22 - Finding Zara

“If I don’t feel like it’s something I believe in, I can’t produce a great product.”

Zara is an internationally recognized and published portrait photographer based in Denver, Colorado. She is a proud graduate of the University of Colorado as well as Colorado State University. She has been photographing weddings in beautiful Colorado, as well as at romantic destinations across the world, since 2008.

In 2011 Zara was offered the exciting opportunity to reach into the commercial world, and begun on a road to fine art and portrait photography. The Zara Ashby Photography Studio now offers limited and exclusive weddings internationally, personal branding, along with fine art portrait photography focusing on elegant boudoir and bridal portraiture.

In 2013 Zara began to travel across the world not only to photograph weddings but also to teach photographers and small business owners on subjects of marketing, branding and operations management. Her clients include professional photographers across the globe, as well as small business owners and CEOs of large corporations.

“We’re selling emotions.”