Eric Floberg - The Importance of Intentionality

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“I started shooting videos in the seventh grade.”

Eric Floberg has obtained success, in part, by intentionally taking the stairs, so to speak.

“It’s very easy for the client to cry.”

1:41 - “Tyler and Elle”

6:26 - Everybody Gets a “B”

7:32 - Diving In

9:23 - Above and Beyond

11:08 - Organic So Far

13:14 - Connecting with Clients

15:58 - The Importance of Community

20:12 - The Crossroad

23:22 - The Both/And

25:03 - The Intentionality of the Creativity

26:46 - Intentionality

30:15 - It Just Takes One

32:22 - What Matters

34:53 - Time for Family

35:59 - Wisdom and Honor

39:51 - Move

43:15 - Education Resources

“There are plenty of ways you can grow a wedding film making business.”

Eric Floberg is an award winning wedding and portrait photographer/filmmaker based out of Chicago, IL. His first passion is photographing and filming some of the most important and intimate parts of peoples’ lives, but having been a trained educator, he is extremely excited with the opportunity to teach in the wedding photography and filmmaking community at large. Eric also started a Youtube channel in 2018 and continues to regularly produce content related to photography, filmmaking, and general entertainment. He has a wife and two children (with one more on the way) and works out of the studio space Creative Club Chicago on the city’s north side.

“I don’t do any formal marketing at all.”

Allison Tyler Jones - Building Value

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“I realized that…the things I need to know are knowable.”

When it comes to building value, there are very few people that know more, and have done more, than Allison Tyler Jones.

“Sometimes it’s not how much money they have, it’s what they value.”

1:38 - Going High

4:42 - Advice from a Friend

8:27 - Knowable Things

10:08 - Business vs Creative

13:55 - Building Value

20:40 - Look Past Your Nose

25:49 - Allison’s “Why”

28:05 - A Strong “Want To”

31:26 - An Alternative to Complaint

33:38 - Responsibility, Experience, and Dad

40:43 - Finding Allison

“Learn as much as you can from the people you see as excellent.”

Allison Tyler Jones spends her days capturing spontaneous portraits of children and their families in her Main Street studio in Mesa, Arizona. Committed to the art of the photographic print, Allison works with her clients and their interior designers to create iconic art pieces and family galleries for their homes.

An author of four photography books, her most recent title, “100% Kid” (Peachpit Press) focuses on photographing rambunctious kids in gorgeous light. Allison owned a retail store for 12 years in a former life and has leveraged that business expertise to create a studio that ranks as one of the nation’s most profitable, according to Professional Photographers of America.

Allison is committed to helping photographers create their own success through her workshops, speaking and as a business mentor. Owning a business is hard, and Allison is excited to share her down-to-earth, practical, take-no-prisoners advice.

“We all have a little bit different “Why”.”

Darty Hines is a Straight Shooter

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“I had a really great beginning to my career.”

Tell it like it is to build a solid foundation that can lead to years of success.

“Marketing has changed tremendously.”

1:37- Scaling Back

3:07 - Starting Out

5:58 - Other Than Digital

7:33 - Big Things

10:04 - Advantage of a Smaller Convention

11:45 - The Why

15:18 - An Inevitability

17:18 - The Ideal Size

18:43 - The Future

20:52 - Working Together

25:08 - The Details

“A lot of times you have to experience something to understand it.”

A husband, a father to three amazing girls, a photographer, a social media fanatic, and the owner of SYNC, Darty Hines (PPA Craftsman) keeps very busy. Even with this busy schedule, he is constantly striving to find new and innovative ways for small business owners to succeed. He has been a professional photographer for over 20 years and has worked and consulted with may prestigious photography studios across the Nation. Darty and his wife Michele are also co-owners of the educational conference SYNC. They met during college at Ohio Institute of Photography in Dayton, OH where the chemistry was not just in the darkroom. They married a few years after college graduation, had 3 beautiful daughters and currently reside in Millersburg, Pennsylvania.

Darty’s ‘street smart’ marketing and social media knowledge continues to help photographers and small business owners across the country. His straightforward no-nonsense approach to teaching will help you stand out in an overcrowded market and will empower you to be a uniquely better photographer, marketer and business person.

“We really want to impact the lives of photographers and small business owners.”

Gary Box - The Conglomerate

Gary Box in 1st Grade

Gary Box in 1st Grade

“I learned that there was a higher level of customer than I could ever perceive coming from very humble, modest beginnings.”

Gary Box is all about the fundamentals but he also knows that sometimes you gotta break rules. He just focuses on how to do that well.

“I believe in never overselling someone nor underselling them.”

1:06 - Humble Beginnings

6:46 - Opportunity

8:43 - Fundamentals Then and Now

14:00 - How Do You Know?

16:19 - The Core

21:19 - What is Lacking?

25:43 - 50/50

29:07 - Most Proud Of

31:10 - Learning From Mistakes

34:25 - Finding Gary’s Stuff

“I am a conglomerate of all these amazing sources put together.”

Gary Box has been a full time professional photographer for 30 years in Sapulpa OK, near Tulsa. Gary has run the scope of different business models from higher volume (1100 sessions a year) to medium volume and now lower volume (200 sessions a year) higher dollar. Currently averaging over $3000 on seniors

Gary has dedicated a great deal of time helping photographers grow their businesses and better their craft over the past 25 years. From lighting to sales, he wants to see how he can help you grow.

“If you are not actively marketing and promoting your business, you are dying.”

Dan Frievalt Has a Mantra

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“Maybe even looking back at my life, I’ve always kinda looked at things a little bit different and done things a little different.”

Dan Frievalt is always striving to be different and better.

“I’m always trying to see what’s coming next.”

1:22 - What’s in a Name?

3:10 - Green Bay

5:59 - Different About Being Different

8:55 - Droppin’ Names

13:54 - Rules of Compositing

16:01 - The Plan B’s

19:32 - Efficiency

22:20 - What’s Next and What’s Different Now

25:50 - Two More

“A lot of times, the vision is so much more clear than the technical ability.”

Dan Frievalt M.Photog, M.Artist, CR. is a photographer that enjoys blending creative light with graphic design to create artistic images that evoke drama and tell a story. Dan’s formal education includes an Associate degree in Marketing Communications and has worked as a Graphic Artist for 12 years before changing his career path to photography in 2005. “I always enjoyed photography but ever since digital capture I have found a new voice in creating images by combining my design background with my eye for photography.” Dan has earned many awards including the Canon Par Excellence Award, Fuji Masterpiece Award, ASP State Elite awards, PPA Platinum, Gold and Silver awards, Image Excellence Award and several Kodak Gallery Awards. Dan has also been honored to have his images published in several magazines including the cover of Professional Photographer.

Due to the high demand for Dan to share his photography knowledge, he provides in-person education around the country for several state and national photography conventions including Imaging USA, SYNC (Senior Youth National Conference), After Dark Education, SPI (Senior Portrait International) and Texas School for Professional Photographers. To help educate even a larger, global audience, Dan also presents Masterclass Programs via webinar platforms and runs Seniors Unlocked providing many photography products while still actively running a full-time photography studio specializing in High School Seniors.

“I have a short attention span.”

Abbie Miller - It’s Been a Journey

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“I realized that I couldn’t be a stay-at-home Mom if there were no kids staying at home with me.”

Sometimes being told not to do something is just what we need.

“My first year in business, I think I cried myself to sleep every night.”

1:28 - Who is Abbie Miller?

3:54 - Milwaukee

5:14 - The Long Process

7:44 - The Need to Do Things

9:06 - Realizing the Dream

10:43 - 40

12:59 - The Hardest Part

16:28 - The Birthday Party and Bullying

20:08 - People Should Be Nice

23:30 - 2-7

25:25 - A Fantastic Technique

28:35 - Giving Advice

31:15 - The Milestone

33:28 - The Gateway Drug

36:06 - Finding Abbie

“I’ve always had issues with (bullying).”

Abbie Miller is the owner/operator of Stories Framed Photography based in Milwaukee, Wisconsin. Stories Framed specializes in seniors, families and business portraits with personality to give a storytelling feel. The studio has won the 2019 Milwaukee Journal Sentinel “Best of Greater Milwaukee Top Choice Award” and the 2017 Shepherd Express “Best of Milwaukee Award.” Miller is a Certified Professional Photographer and dedicated reader, writer, mom and wife.

“I’m so glad that I’ve listened to advice.”

Carl Caylor - Refined Creativity

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“Maybe it’s not just about learning how to use your camera.”

Refined Creativity might require becoming less refined in general.

“(Our industry) is new again. It’s evolving.”

1:20 - The Slide Tray Carrier

5:17 - Perception and Evolution

8:31 - Enjoy the Moment

10:48 - Taking Time

12:23 - The Enemy

15:32 - Likes

17:45 - Working Smarter, Not Harder

19:05 - Darton, Fred, and Scotty

27:15 - Ben Shirk and Dan McClanahan

“As silly as it sounds, I wanna become less refined.”

Carl Caylor is a down-to-Earth, portrait photographer and photographic instructor. He has been professionally involved in the field of photography for over 25 years. Carl is a Kodak Alaris Mentor. He is PPA Certified, a Master Photographer and a Craftsman with Professional Photographers of America. He is an International Affiliated Photographic Judge and has won numerous national awards for his photography, including 29 PPA Loan Collections and several Kodak Gallery and Fuji Masterpiece Awards. He has shared his passion with photographers coast to coast in the USA, Canada, Mexico and Korea.

Carl is the author of the book, “Portraiture Unplugged” A Guide to Natural Light Portraits, but he will discuss work with natural light, artificial light and a combination of the two. Carl is one of the most sought after instructors in the country because of his “Hands-On” coaching approach.

“Give yourself time.”

Marci and Christy - The Big Stuff

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“We never fight or argue.”

It’s easy to say “don’t sweat the small stuff”, but what about The Big Stuff?

“I love teenagers…they’re our future.”

1:23 - The Lone Wolf and the Singer

6:17 - Working Together

11:43 - Splitting Credit and a Plug

14:22 - Youth

16:05 - Reasons for Seniors

17:03 - Energy

18:27 - What’s the Why?

21:54 - A Hard Year

24:34 - An Amazing, Awesome Thing

32:49 - The Future

34:01 - Where to Find Marci and Christy

“There is no light switch. YOU are the light switch.”

Marci and Christy are an artistic, Indiana, coffee-drinkin, healthy-eating obsessed, creative mom and daughter team who love creating…. Not just creating beautiful images, but creating epic sets on their very own studio backlot, otherwise known as “Disneyland for photographers” and a highly sought after senior portrait experience! They specialize in photographing seniors, with the occasional family session, or even a wedding or two a year. Their passion to is create connections and inspire confidence, and a healthy lifestyle, and help everyone see their own beauty!

“I was constantly making excuses for myself.”

Kay Eskridge - My Heart Before My Eyes

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“I think this is the beginning of a new wave.”

Kay Eskridge is one of the good guys. She lifts up and supports a segment of the population that is dealing with things we never imagined when we were growing up.

“I kinda feel like we’ve been given a gift.”

1:36 - Ice Cream at Night

3:31 - Why Tweens?

7:32 - A Cruel Joke

10:40 - Mom’s Words

12:44 - A Marginalized Segment

15:58 - Peer to Peer

20:58 - The Practical Piece

27:13 - Customer Care

28:14 - Some History

31:47 - Word Choices

33:49 - A Personal Reason

38:11 - Evangelizing for Tweens

43:13 - An Intro at the End

46:13 - Finding Kay

“Everything is starting earlier.”

Combining her passion for photography and her love of people, Kay Eskridge’s studio, Images by Kay & Co. has earned a sterling reputation for high-quality lifestyle portraiture. Kay and her team take great pride in not only the imagery they create but also the high level of customer service they provide. Specializing as a lifestyle portrait artist, Kay’s clientele has come to rely on her to capture images from all of life’s special events, from maternity to newborns, tots to ‘tweens’, High School Seniors to summer family vacations and even intimate images captured through the CelebrateSexy division of her studio. Her focus on relationships, creative approach to portraiture, unique perspective on customer service and clear vision about business has provided her with much success doing something she loves. Kay is a member and Past President of the Arizona Professional Photography Association, she is a PPA Certified Master, Photographic Craftsman and holds numerous awards, including the Arizona Photographer of the Year, Kodak Gallery Elite Awards, Fuji Masterpiece Awards,  Phoenix Portrait Photographer of the Year, Arizona Illustrative Photographer of the Year and the PPA National Award.

“I’ve weathered the storms.”

Dave Junion - Play Happy

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“I have used film extensively.”

You’ve never met anyone like Dave Junion.

“I have the ability to define what I want to create.”

1:29 - Photoshop Beta

3:55 - Work Backwards

5:13 - Passion and the Ability to Define

8:22 - A Hard Year

15:21 - Mr. Dan McClanahan

17:01 - Alyssa Monks

18:15 - Make People Happy

23:36 - Nikki Harrison

25:23 - Victoria

27:49 - The Martens

28:30 - Greatest Fear

33:16 - Robert Frost

35:05 - One More

“You have fun, work backwards, and put together the whole path.”

Dave’s bio:

4th grade - 1st place Shriner’s Bike Skills Rodeo

Dropped out of college twice.

Have had a studio since 1982.

1979 to about 1997 - The interesting years we do not talk about.

Now – Just trying to build a better boat.

“I do what I do. I believe in myself and I try and make people happy.”

Dan Rowe - Beyond Emulation

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“There’s so much repetition of the same thing, over and over and over.”

Dan Rowe thinks people should move beyond emulation.

“I think I just have a unique perspective.”

1:16 Down-home Dan

4:05 Interesting Commentary

9:21 Take a Different Path

13:09 Getting Stuck in Styling

18:14 Not An Activist

22:52 Tables Turned

24:25 The Brass Tacks

28:33 Dumb Luck and a Wrap Up

“I think my style has evolved because I didn’t follow a given path.”

Dan Rowe is the photographer and owener of Rowe Portrait Studios in Oakland City, IN. The studio is a small, yet successful studio and in the 12 years that the business has existed, Rowe Portrait Studios has offered just about every single type of photography for clients. Volume schools and leagues, weddings, seniors, families, children, and newborn, boudoir and events all are on the list of offered services. Through the studio’s evolution though we have come to a focus on family needs, with seniors, family sessions and children being the main offerings.

Dan is an accomplished photographer most known for creative lighting and posing used in his senior work. Twice a winner of WPPI’s former IPC bi-annual senior image competition and a Cr. Photog. degree holder as recognized by the Professional Photographers of America. In the years it was an active conference, Dan was an integral team member of After Dark Education a photography experience/conference that molded many of today’s most successful portrait artists. Dan is still creating exceptional work and was recently awarded the Photographer of the Year Award at the Seniors and Youth National Convention (SYNC) in Destin FL. Dan’s past and education give him a less artful, more analytical approach to solving problems that may arise while working as a photographer and the feedback received from this unique approach has been overwhelmingly positive by attendees in Dan’s classes across the US.

“I really care about the people I know.”

Miyo Strong is Fierce

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“Nothing is a linear path up.”

Miyo Strong has seen a series of changes and shifts throughout her 23 year career as a photographer that have contributed to an enviable strength and a formidable will.

“Fitness has always been a huge happy spot and coping mechanism for me.”

1:39 A Rambling Compliment

4:23 Whose Assistant Are You?

6:11 The Last 23 Years

8:45 Martial Arts

12:15 Being Better Thru Jiu Jitsu

15:47 Becoming Specialized

18:54 Creating a Safe Space

21:46 It’s Not Your Fault

24:15 A Realization

“I can give my attention fully when I have been taken care of.”

Miyo Strong is a third generation photographer who has been in the portrait business for over 23 years. Earning both her Masters and Craftsman before she turned 30 from PPA she focuses mostly on families and corporate photography now. She is a mother of 3 and active Jiu Jitsu competitor. Miyo teaches women’s self defense seminars, strength and conditioning classes as well as shoots part time. You can find her on IG @miyostrong and @utahjitsmama

“Painful conversations/painful experiences, lead to breakthroughs.”

Ben Shirk - Work Hard, Play Hard

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“I’ve learned over the years that she’s usually right so just go with whatever she says.”

Ben Shirk might be one of the hardest working creatives out there. But he has reasons to do so. He works hard, so he can play hard…with his wife, Sara, and their three children.

“For a lot of years, I was making zero money.”

1:09 Sara

3:17 The Beginning

5:04 The Road to Profitability

8:36 Composites

9:27 The Builder

11:47 The Wrestler

15:23 Inspiration

16:45 Work Hard, Play Hard

21:36 Family First

23:07 The McClanahans

25:39 What’s Your Next Goal?

27:36 Finding the Shirks

“My mindset is that if I’m going to charge this much, I have to produce images that are worth it.”

Ben Shirk is an internationally award winning professional photographer. Growing up in a log cabin near a small farming community of Wilton Iowa he spent his days exploring the woods, swimming in rivers and developing his imagination. Today his stunning images are known worldwide for the creativity and depth of storytelling. Ben currently holds many International, National Photography Titles with a record eight top finishes at the World Photographic Cup Competition including three first place metals. He operates a thriving studio out of that same small farming community that he was raised in. His work attracts clients from across the world, creating dynamic images of athletes, children and families.

“Before I even had a camera, I was working in Photoshop.”

Christina Kjar Hanson - Making It Happen

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“I can’t draw from just my area, so I have to really branch out.”

Christina Kjar Hanson is a one-woman-show. As a result, there’s only one person she needs to rely on to make things happen. And it has worked wonderfully.

“I feel proud that I can still be making it on my own.”

1:11 The Run-Down

3:16 The Nutshell

4:58 Becoming More Niched

7:33 Competition

8:37 What Does Success Look Like?

12:37 Family Life

13:59 Pricing and Expenses

16:07 Lavender Lou and Seniors

18:11 Learning More to Educate

19:54 Products

21:03 Where From Here?

“I’m kind of a control freak. I’d just rather do it by myself.”

Since 2003, Christina has won numerous awards on state, district, & international levels. In 2014, Christina received her Master of Photography from PPA. In 2012 she received the Don Knop Award, given to the top wedding entry at the Professional Photographers of Iowa convention. Other awards include 2 Fuji Masterpiece awards, 2 Bronze Photographer of the Year awards through PPA, & many others. She has been in the Top 10 photographers for Iowa numerous times & served as President for the Professional Photographers of Iowa in 2016-2017. Christina also travels to various state conventions to speak to other photographers in the professional industry.

“I’m learning more to educate my clients.”

Aaron and Liz Vovk - The Fighters

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“We’re high school sweethearts.”

A healthy self-image is more important than ever. In a time of social media facades, it can be difficult to cope with the tendency to feel inadequate or unattractive in general. Aaron and Elizabeth Vovk are boudoir photographers in the Minneapolis area who have taken it upon themselves to help everybody feel comfortable with who they are…no matter what that looks like.

“We just really want to support women and positive body image.”

1:23 Fighting

5:05 The Why and How of Boudoir

8:16 A Little History

9:40 Styles and Nerves

10:51 Sales

12:17 For the Girls

15:48 Discernment and Getting Started

19:16 Unique Challenges

20:57 A Very Scheduled Life

23:50 Best Part of Working With…

25:18 Off Days

27:34 Finding the Vovks

“Our goal in life is to make everybody feel comfortable with who they are.”

Aaron and Elizabeth have been married for 18 years. They have 5 children, 1 boy and 4 girls. They started Noahs Ark Photography 11 years ago as a Wedding, Senior and Newborn studio. After discovering and falling in love with Boudoir Photography they started their 4 Girls Glamour brand to separate Boudoir from the other brand. Their business naturally turned into boudoir exclusive about 5 years ago. When they are not photographing and building there business they are busy homeschooling the 4 girls. Aaron and Elizabeth also enjoy travel to new destinations and trying new foods.

“We have a very scheduled life.”

Gary Hughes - The Mess Behind the Curtain

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“The world has moved on in so many ways.”

Gary Hughes talks about what most others haven’t.

“The greatest thing we can do for ourselves and for our children is teach people to think critically.”

1:36 Gary’s Problem

4:45 Generations

6:06 Avatars, Archetypes, and Absurdity

8:53 Mental Health

11:46 A Recent Experience

14:14 Seven Out of Seven

18:23 The Build-up

20:46 The First Step

22:32 Man on Fire

27:08 Some Questions

“We should be more careful about what we put inside our brains.”

As the child of photographer parents it would have been natural for Gary to step right in to the family business, but he had to go out and try pretty much everything else before finding his way back to photography. In the 13 years since picking up a camera he has earned local and national awards including 3 Gold Medals and an Imaging Excellence Award from the International Photographic Competition and a Fuji Masterpiece Award. His work has been featured in Professional Photographer Magazine, Shutter Magazine, Professional Image Maker and he has published multiple articles on photography for the Huffington Post as well as an educational book, “Photographing Headshots”. He lives and works in Orlando, FL with his partner and wife, Julie and their children.

“The thing that would help the most, is the thing that nobody’s doing.”

Ted Linczak - Tackling Typical

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“I always viewed myself as artistic.”

Ted Linczak is all about doing your best no matter the circumstances. He tackles typical by knowing his craft as well as he can.

“We did a ton of things wrong, we did a few things right.”

1:48 We Just Knew

3:33 A Fun Ride

5:25 Knowing Your Craft

8:28 Art is Art?

12:08 Has the Game Changed?

13:54 Business and Sales

19:22 Legacy Products

21:29 The Mediocre Horse Painting

23:06 Resources to Tackle Typical

29:09 Finding Ted

30:49 Raising the Bar

“I liken photography to music.”

Ted Linczak M. Photog.Cr, along with his wife Rachel Bevins Linczak M. Photog.Cr., are the owners and photographers of Linczak Photography and Nuvo Images. After meeting at Baldwin Wallace College in Berea, OH, the couple got married in 2006 and quickly began their journey into the world of professional photography. Up to that point, Ted had studied business in college, and no intention of beginning an artistic career. At the suggestion of following in her parent’s footsteps, Rachel introduced Ted to the world of wedding photography, and the idea of starting a photography studio blossomed shortly after they married. Upon starting Linczak Photography in August of 2006, they rapidly became one of the most sought after photography studios in Northeast Ohio, and in 2012 expanded their market reach with the Nuvo Images brand in Charleston, SC.

Ted’s style is glamorous and combines high fashion photography with photojournalism to display relationships and connections between his subjects. His instincts lead him off the beaten path as he continuously challenges himself to not only stay current in the field of wedding photography but also create new trends and set new precedents. Ted’s goal in education is to teach photographers the fundamentals of dynamic composition and lighting techniques, as well as capturing the decisive moment. His ultimate goal is getting photographers back in touch with the craft of impactful image making.

Ted has been an active member of the Professional Photographers of America since 2012, as well as several state and local associations in both Ohio and South Carolina. Ted and Rachel both received their Masters of Photography and Craftsman degrees from the PPA in 2015. Ted has also been participant in both international and state and local print competition since late 2011, winning the overall Grand Imaging Award from PPA in 2016 for his album “1863”, which also was awarded the Gold Medallion Award by the American Society of Photographers. Ted was named Ohio Photographer of the Year for 2017 and 2015, and was also named South Carolina Master Photographer of the Year for the same years. Ted and Rachel have had their wedding albums finish in the top 3 at PPA’s Grand Imaging Awards in 2014 and 2015, and 2017 (3rd in 2015, 2nd in 2014 ), earning the 1st place Grand Imaging Award in the wedding album category in January 2017. In January of 2018, Ted was awarded the 1st Place Grand Imaging Award in the Non-Event Album category for this album “Portraits of the Reich”. In February of 2016, Ted was awarded the Canon Par Excellence Award at the SEPPA Print Competition.

Ted and Rachel currently live in Charleston, SC. They photograph 30-40 weddings a year, as well a steady amount of family portraits.

“In the end, we have to make money.”

Kristin and Paul Privette - The Blessing

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“Within the last few years, we’ve shifted a little bit.”

Paul and Kristen Privette are incorporating one of the best things about Paul’s upbringing into their business and it’s changing lives.

“For me, it’s become a burden. I’ve been given something that I believe everybody should have.”

1:28 The Shift

4:39 The Blessing

7:51 The Effect

11:26 The First Encounter

15:43 Learning to Receive

18:26 Past Profit and Into Purpose

26:27 The Translation

29:10 The Reveal

34:05 This is for Everybody

“You are telling someone what they are on this Earth for. It can be taught. You can learn how to look for those characteristics in others. It’s a purposeful thing.”

Paul and Kristin Privette of Footstone Photography are a husband and wife team that have been photographing side by side for eleven years. They have three boys and a fourth boy on the way. In the beginning, they focused primarily on wedding photography, but as their boys got older, they began accepting fewer and fewer weddings each year. Last year they introduced a second photography team for Footstone which has allowed them to focus more on the portrait side of their business. During this shift, Paul and Kristin realized they wanted to connect more on a personal level with their portrait sessions. As they were searching for this connection, they started a personal project which turned into what they now consider their greatest purpose as photographers. In this podcast episode, they share how this project has changed the course of their entire business and even their personal lives.

Paul and Kristin have a sincere desire to work with photographers who are trying to support a family with their photography career. Their family of 5, soon to be 6, depends solely on photography and Paul and Kristin take very seriously encouraging and teaching other photographers how they can do the same.

“I’m not a photographer just to take pictures of people.”

Matt Meiers - It’s Never Too Late

“I don’t care about some things anymore.”

After 50 years on this Earth, Matt Meiers knows why he’s here.

“I know what we’re doing matters.”

1:31 What Makes People Smile

3:24 The 50 Switch

5:25 Why I’m Here

6:48 Three Hashtags

9:28 So Many Angels

16:13 Giving

20:49 Too Important

22:54 Vision and Reality

27:00 More to Do

32:10 Where to Go for Info and to Donate

“Stop ‘justing’”.

Matt Meiers is a bodyscape and portrait artist based in Pittsburgh, PA who believes that the art of creating amazing images starts with the experience. Matt believes that each client is unique, and they deserve to have a session tailored to make them feel special. The experience he creates has carried over into So Many Angels, a non-profit he founded late in 2017 whose mission is to empower and inspire child warriors battling cancer, so that they can become whoever or whatever they want to be WHEN they grow up.  

He often repeats these messages, sometimes out loud, sometimes just to himself:

* The fastest way to do things you think can’t be done is to surround yourself with people already doing them.

* What is the work that you can’t NOT do? Find it.

“Once you start giving, it gets addicting.”

Drake Busath - The Craftsman

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“I’m a cryer...I come unglued.”

Drake Busath considers himself more of a craftsman as opposed to an artist. He’s a second generation photographer in the process of handing the reigns over to the next generation of his family.

“Working with your family can be challenging.”

1:00 The Cold Cryer

2:58 The Boys and the Business

4:49 Being Sick

8:07 The Common Threads

13:11 Business vs. Art

16:21 Passing It On

20:26 The Next Generation and Italy

25:10 Finding Ambition Again

29:23 Establishing Your Own Thing

32:01 The Exit Door

33:51 The Italy Workshops

“I’ve never considered myself an artist…I think of myself as a craftsman.”

Drake Busath is known both for his commissioned portraiture and his travel photography. He currently operates Busath Studio & Gardens, one of the nations premiere portrait studios, along with a staff of 15. He also founded Italy Workshops and for 20 years has guided many hundreds of photographers on personal fine-art journeys in Italy and France.

Drake’s teaching has been described as unpretentious and innovative. He’s been invited to present seminars at professional associations across Australia, Asia, Europe and Canada as well most states in the U.S. He’s been a regular speaker at Imaging USA. His work has been featured on the cover of Professional Photographer Magazine numerous times and published in many other professional journals.

Recognitions include:

* Masters and Craftsman Degrees from Professional Photographers of America.

* Charter member of XXV, a society of photographers world-wide.

* Numerous Loan Collection honors (PPA)

* Best of State, Portraiture Utah, 9 years running

* PPA National Award for service to the industry

Drake and his wife Liz have 4 children and 5 grandchildren.

“I’ve built this exit door, but I don’t know how to go through it.”

Jeff Dachowski is Ready for Anything

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“In business, if we’re prepared, we look like pros.”

Jeff Dachowski is successful for many reasons, but the main one might be that he puts tremendous effort into being prepared.

“I have a lots of experience…it’s disguised as failure…initially. I win or I learn.”

1:32 Tom Brady, the Beatles, and Constructive Delusion

5:26 20 Questions

6:58 A Delayed Intro

10:26 Experience

14:47 Addressing Introverts

21:53 Learning by Accident

23:32 The Inquiry

26:10 Profit and Authentic Communication

28:56 Minimizing Language and Sales

37:24 Worth and Value

42:45 Wrapping Up

“Success lies just outside your comfort zone.”

In high school Jeff quickly fell in love with photography. After pursuing every class related to photography, Jeff attended the Hallmark Institute of Photography.

In 2003 Jeff and his wife Carolle opened their studio in Manchester, and have seen meteoric growth since opening. They enjoy a loyal following of children, senior, family and commercial commissions.

Jeff has photographed events throughout North America, the Caribbean, and Europe since 1992. His work has been featured in Seacoast Bride, New Hampshire Bride, Woman Engineer, Woman’s World and Rolling Stone. He has received many accolades for his photography. Jeff is a member of PPA’s Board of Directors, a PPA International Approved Juror, a Vatican Approved Photographer and the President of the Society of XXV.

Jeff has attained his Master of Photography Degree, Photographic Craftsman Degree and is a Certified Professional Photographer. In 2018 he was awarded the Imaging Excellence award from PPA.

In 2012 Jeff and Carolle purchased a building with a storybook past in the small village of Bedford, NH. Their studio was featured in Professional Photographer Magazine in 2008, 2013 and 2019.

Jeff and Carolle are the authors of two titles for Amherst Media. “Lighting on Location” and “Profit building for the professional photographer”.

Jeff and Mary Fisk Taylor created TheJam.biz in 2019 as a coaching community to help photographers all over the country attain the success they deserve through education, community, and accountability.

Jeff has two wonderful daughters age 18 and 19 and has been married to his wife Carolle for over 25 years. Jeff plays drums, bass, and the Chapman stick. During his free time, he builds guitars.

“Math is the enemy of Love.”

Arica Dorff - The Hippie

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“We pointed to a map, and we moved.”

Arica Dorff decided to tailor her business to the type of life she wanted to live.

“I took like a year-long break from photography.”

1:47 “I Know Who You Are”

4:32 17 Years

6:55 Born from a Break

10:14 Giving Comes ‘Round Full Circle

12:50 What is Different in Your Head?

15:20 Logistics

21:38 The Secret

24:44 A Caveat

25:57 Image, Brand, Perception

29:11 Unburdened

33.41 Bucket List

34:45 Finding Arica

36:24 Final Thoughts

“Base your business model on the lifestyle you want to live.”

Arica Dorff is a veteran pet photographer and pet painting artist. After nine successful years as Las Vegas’ top pet photographer, Arica sold her luxury studio and relocated to beautiful Washington State. Arica applied her knowledge of running a high-end studio storefront to her new mobile venture - annual Pet Photography Road Trips. On a typical Road Trip, Arica and her dog will drive 6,000 miles and shoot 35 sessions in 35 days (in addition to fitting in complimentary adoption portraits for homeless animals, hiking, kayaking and camping). Arica teaches workshops and retreats throughout the year and has a passion for sharing with other photographers the ins and outs of working with animals, how to run a profitable business, and most importantly basing your business model on the lifestyle you want to live!

“People want to work with people they like.”

Greg Daniel On Flipping the Script

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“(Photography) is all I ever wanted to do.”

Greg Daniel is a modern master of fine art photography who knows from years of experience that there are a lot of things that go into creating fine art. Listen and learn.

“If you just (take) the order of two words and you swap them, it can change the world for you in this business.”

1:44 Nerves

2:46 The Moment

6:04 Dualing Paths

9:50 The Wives

13:27 The Goal and the Switch

18:25 Principles and the Cycle

23:53 Fine Art Products

27:41 Erase the Board

33:33 Following Gregory Daniel

“Our clientele was starting to be already educated by the art community.”

A nationally recognized husband and wife duo who create exquisite portraits, Greg and Lesa Daniel are also masters in sharing their knowledge and experience. They make it look so easy, but you will learn their secret is behind the scenes preparation and planning that result in timeless original portraits and a highly successful business. Greg and Lesa are internationally recognized for their artistry. Though he is one of the most awarded photographers in the United States, Greg has the utmost privilege of living out his passion every day alongside Lesa in operating their portrait photography galleries in both Indialantic and Titusville Florida. He has achieved both the title of Master of Photography and The American Society of Photographers Fellowship. In addition, Greg is one of the youngest members to be inducted into the prestigious Cameracraftsmen of America in 1991. He is also a proud founding member of the International Society of Portrait Artists (ISPA) and on the Board of Directors for Professional Photographers of America.

“I’m not as confident in myself as (my wife) is.”

Caroline Trespalacios On Necessary Sacrifice

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“I love being a stay at home mom.”

Caroline Trespalacios knows that it takes time and hard work to be successful. And many times, things suffer along the way. Caroline runs a very successful teen model program that she uses to funnel clients into her senior program. It’s an extremely effective process that she’s built and honed over the years. But it hasn’t come without sacrifice…sacrifice that she deemed necessary in order to make it to where she is today.

“Start very small and if you feel comfortable doing more, then do more.”

1:06 Caroline Loves Momming

3:31 Fired from Disney

5:11 Finding Something for Herself

6:42 Tweaks

8:56 Advice and Regrets

11:36 Emotions

13:45 Funneling

16:30 Social Media

18:24 Working Hard

22:00 The Process

29:35 The Sale

35:29 Names

“Stop looking at other people.”

CG3 is a nationally known photography studio in the Chicago suburb of Naperville. Specializing in Seniors, Teens and agency models. Her style is modern and editorial. CG3 runs a famous model team for Seniors and Teens, acquiring hundreds of applicants every year to join her team. CG3 also travels with her models to amazing destinations.

“You do what you have to do.”