“We’re taught culturally that it’s not nice to brag about yourself.”
Christine Tremoulet loves the power of “story” and thinks your clients do, too. She is all about blogging has some great reasons why. If you’ve never blogged, or have written it off, you may want to rethink your position. And if you currently blog, listen in for some great tips and advice.
“Most of us only work with 100 clients or less. You don’t need 10,000 followers.”
OUTLINE
:33 Who is Christine Tremoulet?
1:18 How did blogging work in the year 2000?
3:37 Using Storytelling
8:55 Write your blog post first. It’s the center of the wheel.
11:47 The language of Facebook vs Instagram
14:01 Use social media as a funnel for your blog and what’s the ratio of business posts to personal posts?
15:52 What does your process for blogging look like?
21:11 How long does a blog post need to be? What does Google think?
23:36 How often should you post on your blog?
27:44 A blog is the land that you own.
“Instagram, in 2 or 3 years, will not be as solid for our businesses as it is today.”
Christine Tremoulet is a photographer, sales and marketing coach, author, blogger and Podcaster. With a background as a Digital Marketing Strategist, Christine has helped countless photographers with branding, marketing and learning to sell in a way that feels right to them.
Find Christine Tremoulet at thelifeboss.com.