Kay Eskridge - My Heart Before My Eyes


“I think this is the beginning of a new wave.”

Kay Eskridge is one of the good guys. She lifts up and supports a segment of the population that is dealing with things we never imagined when we were growing up.

“I kinda feel like we’ve been given a gift.”

1:36 - Ice Cream at Night

3:31 - Why Tweens?

7:32 - A Cruel Joke

10:40 - Mom’s Words

12:44 - A Marginalized Segment

15:58 - Peer to Peer

20:58 - The Practical Piece

27:13 - Customer Care

28:14 - Some History

31:47 - Word Choices

33:49 - A Personal Reason

38:11 - Evangelizing for Tweens

43:13 - An Intro at the End

46:13 - Finding Kay

“Everything is starting earlier.”

Combining her passion for photography and her love of people, Kay Eskridge’s studio, Images by Kay & Co. has earned a sterling reputation for high-quality lifestyle portraiture. Kay and her team take great pride in not only the imagery they create but also the high level of customer service they provide. Specializing as a lifestyle portrait artist, Kay’s clientele has come to rely on her to capture images from all of life’s special events, from maternity to newborns, tots to ‘tweens’, High School Seniors to summer family vacations and even intimate images captured through the CelebrateSexy division of her studio. Her focus on relationships, creative approach to portraiture, unique perspective on customer service and clear vision about business has provided her with much success doing something she loves. Kay is a member and Past President of the Arizona Professional Photography Association, she is a PPA Certified Master, Photographic Craftsman and holds numerous awards, including the Arizona Photographer of the Year, Kodak Gallery Elite Awards, Fuji Masterpiece Awards,  Phoenix Portrait Photographer of the Year, Arizona Illustrative Photographer of the Year and the PPA National Award.

“I’ve weathered the storms.”

Dave Junion - Play Happy


“I have used film extensively.”

You’ve never met anyone like Dave Junion.

“I have the ability to define what I want to create.”

1:29 - Photoshop Beta

3:55 - Work Backwards

5:13 - Passion and the Ability to Define

8:22 - A Hard Year

15:21 - Mr. Dan McClanahan

17:01 - Alyssa Monks

18:15 - Make People Happy

23:36 - Nikki Harrison

25:23 - Victoria

27:49 - The Martens

28:30 - Greatest Fear

33:16 - Robert Frost

35:05 - One More

“You have fun, work backwards, and put together the whole path.”

Dave’s bio:

4th grade - 1st place Shriner’s Bike Skills Rodeo

Dropped out of college twice.

Have had a studio since 1982.

1979 to about 1997 - The interesting years we do not talk about.

Now – Just trying to build a better boat.

“I do what I do. I believe in myself and I try and make people happy.”

Dan Rowe - Beyond Emulation


“There’s so much repetition of the same thing, over and over and over.”

Dan Rowe thinks people should move beyond emulation.

“I think I just have a unique perspective.”

1:16 Down-home Dan

4:05 Interesting Commentary

9:21 Take a Different Path

13:09 Getting Stuck in Styling

18:14 Not An Activist

22:52 Tables Turned

24:25 The Brass Tacks

28:33 Dumb Luck and a Wrap Up

“I think my style has evolved because I didn’t follow a given path.”

Dan Rowe is the photographer and owener of Rowe Portrait Studios in Oakland City, IN. The studio is a small, yet successful studio and in the 12 years that the business has existed, Rowe Portrait Studios has offered just about every single type of photography for clients. Volume schools and leagues, weddings, seniors, families, children, and newborn, boudoir and events all are on the list of offered services. Through the studio’s evolution though we have come to a focus on family needs, with seniors, family sessions and children being the main offerings.

Dan is an accomplished photographer most known for creative lighting and posing used in his senior work. Twice a winner of WPPI’s former IPC bi-annual senior image competition and a Cr. Photog. degree holder as recognized by the Professional Photographers of America. In the years it was an active conference, Dan was an integral team member of After Dark Education a photography experience/conference that molded many of today’s most successful portrait artists. Dan is still creating exceptional work and was recently awarded the Photographer of the Year Award at the Seniors and Youth National Convention (SYNC) in Destin FL. Dan’s past and education give him a less artful, more analytical approach to solving problems that may arise while working as a photographer and the feedback received from this unique approach has been overwhelmingly positive by attendees in Dan’s classes across the US.

“I really care about the people I know.”

Miyo Strong is Fierce


“Nothing is a linear path up.”

Miyo Strong has seen a series of changes and shifts throughout her 23 year career as a photographer that have contributed to an enviable strength and a formidable will.

“Fitness has always been a huge happy spot and coping mechanism for me.”

1:39 A Rambling Compliment

4:23 Whose Assistant Are You?

6:11 The Last 23 Years

8:45 Martial Arts

12:15 Being Better Thru Jiu Jitsu

15:47 Becoming Specialized

18:54 Creating a Safe Space

21:46 It’s Not Your Fault

24:15 A Realization

“I can give my attention fully when I have been taken care of.”

Miyo Strong is a third generation photographer who has been in the portrait business for over 23 years. Earning both her Masters and Craftsman before she turned 30 from PPA she focuses mostly on families and corporate photography now. She is a mother of 3 and active Jiu Jitsu competitor. Miyo teaches women’s self defense seminars, strength and conditioning classes as well as shoots part time. You can find her on IG @miyostrong and @utahjitsmama

“Painful conversations/painful experiences, lead to breakthroughs.”

Ben Shirk - Work Hard, Play Hard


“I’ve learned over the years that she’s usually right so just go with whatever she says.”

Ben Shirk might be one of the hardest working creatives out there. But he has reasons to do so. He works hard, so he can play hard…with his wife, Sara, and their three children.

“For a lot of years, I was making zero money.”

1:09 Sara

3:17 The Beginning

5:04 The Road to Profitability

8:36 Composites

9:27 The Builder

11:47 The Wrestler

15:23 Inspiration

16:45 Work Hard, Play Hard

21:36 Family First

23:07 The McClanahans

25:39 What’s Your Next Goal?

27:36 Finding the Shirks

“My mindset is that if I’m going to charge this much, I have to produce images that are worth it.”

Ben Shirk is an internationally award winning professional photographer. Growing up in a log cabin near a small farming community of Wilton Iowa he spent his days exploring the woods, swimming in rivers and developing his imagination. Today his stunning images are known worldwide for the creativity and depth of storytelling. Ben currently holds many International, National Photography Titles with a record eight top finishes at the World Photographic Cup Competition including three first place metals. He operates a thriving studio out of that same small farming community that he was raised in. His work attracts clients from across the world, creating dynamic images of athletes, children and families.

“Before I even had a camera, I was working in Photoshop.”

Christina Kjar Hanson - Making It Happen


“I can’t draw from just my area, so I have to really branch out.”

Christina Kjar Hanson is a one-woman-show. As a result, there’s only one person she needs to rely on to make things happen. And it has worked wonderfully.

“I feel proud that I can still be making it on my own.”

1:11 The Run-Down

3:16 The Nutshell

4:58 Becoming More Niched

7:33 Competition

8:37 What Does Success Look Like?

12:37 Family Life

13:59 Pricing and Expenses

16:07 Lavender Lou and Seniors

18:11 Learning More to Educate

19:54 Products

21:03 Where From Here?

“I’m kind of a control freak. I’d just rather do it by myself.”

Since 2003, Christina has won numerous awards on state, district, & international levels. In 2014, Christina received her Master of Photography from PPA. In 2012 she received the Don Knop Award, given to the top wedding entry at the Professional Photographers of Iowa convention. Other awards include 2 Fuji Masterpiece awards, 2 Bronze Photographer of the Year awards through PPA, & many others. She has been in the Top 10 photographers for Iowa numerous times & served as President for the Professional Photographers of Iowa in 2016-2017. Christina also travels to various state conventions to speak to other photographers in the professional industry.

“I’m learning more to educate my clients.”

Aaron and Liz Vovk - The Fighters


“We’re high school sweethearts.”

A healthy self-image is more important than ever. In a time of social media facades, it can be difficult to cope with the tendency to feel inadequate or unattractive in general. Aaron and Elizabeth Vovk are boudoir photographers in the Minneapolis area who have taken it upon themselves to help everybody feel comfortable with who they are…no matter what that looks like.

“We just really want to support women and positive body image.”

1:23 Fighting

5:05 The Why and How of Boudoir

8:16 A Little History

9:40 Styles and Nerves

10:51 Sales

12:17 For the Girls

15:48 Discernment and Getting Started

19:16 Unique Challenges

20:57 A Very Scheduled Life

23:50 Best Part of Working With…

25:18 Off Days

27:34 Finding the Vovks

“Our goal in life is to make everybody feel comfortable with who they are.”

Aaron and Elizabeth have been married for 18 years. They have 5 children, 1 boy and 4 girls. They started Noahs Ark Photography 11 years ago as a Wedding, Senior and Newborn studio. After discovering and falling in love with Boudoir Photography they started their 4 Girls Glamour brand to separate Boudoir from the other brand. Their business naturally turned into boudoir exclusive about 5 years ago. When they are not photographing and building there business they are busy homeschooling the 4 girls. Aaron and Elizabeth also enjoy travel to new destinations and trying new foods.

“We have a very scheduled life.”

Gary Hughes - The Mess Behind the Curtain


“The world has moved on in so many ways.”

Gary Hughes talks about what most others haven’t.

“The greatest thing we can do for ourselves and for our children is teach people to think critically.”

1:36 Gary’s Problem

4:45 Generations

6:06 Avatars, Archetypes, and Absurdity

8:53 Mental Health

11:46 A Recent Experience

14:14 Seven Out of Seven

18:23 The Build-up

20:46 The First Step

22:32 Man on Fire

27:08 Some Questions

“We should be more careful about what we put inside our brains.”

As the child of photographer parents it would have been natural for Gary to step right in to the family business, but he had to go out and try pretty much everything else before finding his way back to photography. In the 13 years since picking up a camera he has earned local and national awards including 3 Gold Medals and an Imaging Excellence Award from the International Photographic Competition and a Fuji Masterpiece Award. His work has been featured in Professional Photographer Magazine, Shutter Magazine, Professional Image Maker and he has published multiple articles on photography for the Huffington Post as well as an educational book, “Photographing Headshots”. He lives and works in Orlando, FL with his partner and wife, Julie and their children.

“The thing that would help the most, is the thing that nobody’s doing.”

Ted Linczak - Tackling Typical


“I always viewed myself as artistic.”

Ted Linczak is all about doing your best no matter the circumstances. He tackles typical by knowing his craft as well as he can.

“We did a ton of things wrong, we did a few things right.”

1:48 We Just Knew

3:33 A Fun Ride

5:25 Knowing Your Craft

8:28 Art is Art?

12:08 Has the Game Changed?

13:54 Business and Sales

19:22 Legacy Products

21:29 The Mediocre Horse Painting

23:06 Resources to Tackle Typical

29:09 Finding Ted

30:49 Raising the Bar

“I liken photography to music.”

Ted Linczak M. Photog.Cr, along with his wife Rachel Bevins Linczak M. Photog.Cr., are the owners and photographers of Linczak Photography and Nuvo Images. After meeting at Baldwin Wallace College in Berea, OH, the couple got married in 2006 and quickly began their journey into the world of professional photography. Up to that point, Ted had studied business in college, and no intention of beginning an artistic career. At the suggestion of following in her parent’s footsteps, Rachel introduced Ted to the world of wedding photography, and the idea of starting a photography studio blossomed shortly after they married. Upon starting Linczak Photography in August of 2006, they rapidly became one of the most sought after photography studios in Northeast Ohio, and in 2012 expanded their market reach with the Nuvo Images brand in Charleston, SC.

Ted’s style is glamorous and combines high fashion photography with photojournalism to display relationships and connections between his subjects. His instincts lead him off the beaten path as he continuously challenges himself to not only stay current in the field of wedding photography but also create new trends and set new precedents. Ted’s goal in education is to teach photographers the fundamentals of dynamic composition and lighting techniques, as well as capturing the decisive moment. His ultimate goal is getting photographers back in touch with the craft of impactful image making.

Ted has been an active member of the Professional Photographers of America since 2012, as well as several state and local associations in both Ohio and South Carolina. Ted and Rachel both received their Masters of Photography and Craftsman degrees from the PPA in 2015. Ted has also been participant in both international and state and local print competition since late 2011, winning the overall Grand Imaging Award from PPA in 2016 for his album “1863”, which also was awarded the Gold Medallion Award by the American Society of Photographers. Ted was named Ohio Photographer of the Year for 2017 and 2015, and was also named South Carolina Master Photographer of the Year for the same years. Ted and Rachel have had their wedding albums finish in the top 3 at PPA’s Grand Imaging Awards in 2014 and 2015, and 2017 (3rd in 2015, 2nd in 2014 ), earning the 1st place Grand Imaging Award in the wedding album category in January 2017. In January of 2018, Ted was awarded the 1st Place Grand Imaging Award in the Non-Event Album category for this album “Portraits of the Reich”. In February of 2016, Ted was awarded the Canon Par Excellence Award at the SEPPA Print Competition.

Ted and Rachel currently live in Charleston, SC. They photograph 30-40 weddings a year, as well a steady amount of family portraits.

“In the end, we have to make money.”

Kristin and Paul Privette - The Blessing


“Within the last few years, we’ve shifted a little bit.”

Paul and Kristen Privette are incorporating one of the best things about Paul’s upbringing into their business and it’s changing lives.

“For me, it’s become a burden. I’ve been given something that I believe everybody should have.”

1:28 The Shift

4:39 The Blessing

7:51 The Effect

11:26 The First Encounter

15:43 Learning to Receive

18:26 Past Profit and Into Purpose

26:27 The Translation

29:10 The Reveal

34:05 This is for Everybody

“You are telling someone what they are on this Earth for. It can be taught. You can learn how to look for those characteristics in others. It’s a purposeful thing.”

Paul and Kristin Privette of Footstone Photography are a husband and wife team that have been photographing side by side for eleven years. They have three boys and a fourth boy on the way. In the beginning, they focused primarily on wedding photography, but as their boys got older, they began accepting fewer and fewer weddings each year. Last year they introduced a second photography team for Footstone which has allowed them to focus more on the portrait side of their business. During this shift, Paul and Kristin realized they wanted to connect more on a personal level with their portrait sessions. As they were searching for this connection, they started a personal project which turned into what they now consider their greatest purpose as photographers. In this podcast episode, they share how this project has changed the course of their entire business and even their personal lives.

Paul and Kristin have a sincere desire to work with photographers who are trying to support a family with their photography career. Their family of 5, soon to be 6, depends solely on photography and Paul and Kristin take very seriously encouraging and teaching other photographers how they can do the same.

“I’m not a photographer just to take pictures of people.”

Matt Meiers - It’s Never Too Late

“I don’t care about some things anymore.”

After 50 years on this Earth, Matt Meiers knows why he’s here.

“I know what we’re doing matters.”

1:31 What Makes People Smile

3:24 The 50 Switch

5:25 Why I’m Here

6:48 Three Hashtags

9:28 So Many Angels

16:13 Giving

20:49 Too Important

22:54 Vision and Reality

27:00 More to Do

32:10 Where to Go for Info and to Donate

“Stop ‘justing’”.

Matt Meiers is a bodyscape and portrait artist based in Pittsburgh, PA who believes that the art of creating amazing images starts with the experience. Matt believes that each client is unique, and they deserve to have a session tailored to make them feel special. The experience he creates has carried over into So Many Angels, a non-profit he founded late in 2017 whose mission is to empower and inspire child warriors battling cancer, so that they can become whoever or whatever they want to be WHEN they grow up.  

He often repeats these messages, sometimes out loud, sometimes just to himself:

* The fastest way to do things you think can’t be done is to surround yourself with people already doing them.

* What is the work that you can’t NOT do? Find it.

“Once you start giving, it gets addicting.”

Drake Busath - The Craftsman


“I’m a cryer...I come unglued.”

Drake Busath considers himself more of a craftsman as opposed to an artist. He’s a second generation photographer in the process of handing the reigns over to the next generation of his family.

“Working with your family can be challenging.”

1:00 The Cold Cryer

2:58 The Boys and the Business

4:49 Being Sick

8:07 The Common Threads

13:11 Business vs. Art

16:21 Passing It On

20:26 The Next Generation and Italy

25:10 Finding Ambition Again

29:23 Establishing Your Own Thing

32:01 The Exit Door

33:51 The Italy Workshops

“I’ve never considered myself an artist…I think of myself as a craftsman.”

Drake Busath is known both for his commissioned portraiture and his travel photography. He currently operates Busath Studio & Gardens, one of the nations premiere portrait studios, along with a staff of 15. He also founded Italy Workshops and for 20 years has guided many hundreds of photographers on personal fine-art journeys in Italy and France.

Drake’s teaching has been described as unpretentious and innovative. He’s been invited to present seminars at professional associations across Australia, Asia, Europe and Canada as well most states in the U.S. He’s been a regular speaker at Imaging USA. His work has been featured on the cover of Professional Photographer Magazine numerous times and published in many other professional journals.

Recognitions include:

* Masters and Craftsman Degrees from Professional Photographers of America.

* Charter member of XXV, a society of photographers world-wide.

* Numerous Loan Collection honors (PPA)

* Best of State, Portraiture Utah, 9 years running

* PPA National Award for service to the industry

Drake and his wife Liz have 4 children and 5 grandchildren.

“I’ve built this exit door, but I don’t know how to go through it.”

Jeff Dachowski is Ready for Anything


“In business, if we’re prepared, we look like pros.”

Jeff Dachowski is successful for many reasons, but the main one might be that he puts tremendous effort into being prepared.

“I have a lots of experience…it’s disguised as failure…initially. I win or I learn.”

1:32 Tom Brady, the Beatles, and Constructive Delusion

5:26 20 Questions

6:58 A Delayed Intro

10:26 Experience

14:47 Addressing Introverts

21:53 Learning by Accident

23:32 The Inquiry

26:10 Profit and Authentic Communication

28:56 Minimizing Language and Sales

37:24 Worth and Value

42:45 Wrapping Up

“Success lies just outside your comfort zone.”

In high school Jeff quickly fell in love with photography. After pursuing every class related to photography, Jeff attended the Hallmark Institute of Photography.

In 2003 Jeff and his wife Carolle opened their studio in Manchester, and have seen meteoric growth since opening. They enjoy a loyal following of children, senior, family and commercial commissions.

Jeff has photographed events throughout North America, the Caribbean, and Europe since 1992. His work has been featured in Seacoast Bride, New Hampshire Bride, Woman Engineer, Woman’s World and Rolling Stone. He has received many accolades for his photography. Jeff is a member of PPA’s Board of Directors, a PPA International Approved Juror, a Vatican Approved Photographer and the President of the Society of XXV.

Jeff has attained his Master of Photography Degree, Photographic Craftsman Degree and is a Certified Professional Photographer. In 2018 he was awarded the Imaging Excellence award from PPA.

In 2012 Jeff and Carolle purchased a building with a storybook past in the small village of Bedford, NH. Their studio was featured in Professional Photographer Magazine in 2008, 2013 and 2019.

Jeff and Carolle are the authors of two titles for Amherst Media. “Lighting on Location” and “Profit building for the professional photographer”.

Jeff and Mary Fisk Taylor created TheJam.biz in 2019 as a coaching community to help photographers all over the country attain the success they deserve through education, community, and accountability.

Jeff has two wonderful daughters age 18 and 19 and has been married to his wife Carolle for over 25 years. Jeff plays drums, bass, and the Chapman stick. During his free time, he builds guitars.

“Math is the enemy of Love.”

Arica Dorff - The Hippie


“We pointed to a map, and we moved.”

Arica Dorff decided to tailor her business to the type of life she wanted to live.

“I took like a year-long break from photography.”

1:47 “I Know Who You Are”

4:32 17 Years

6:55 Born from a Break

10:14 Giving Comes ‘Round Full Circle

12:50 What is Different in Your Head?

15:20 Logistics

21:38 The Secret

24:44 A Caveat

25:57 Image, Brand, Perception

29:11 Unburdened

33.41 Bucket List

34:45 Finding Arica

36:24 Final Thoughts

“Base your business model on the lifestyle you want to live.”

Arica Dorff is a veteran pet photographer and pet painting artist. After nine successful years as Las Vegas’ top pet photographer, Arica sold her luxury studio and relocated to beautiful Washington State. Arica applied her knowledge of running a high-end studio storefront to her new mobile venture - annual Pet Photography Road Trips. On a typical Road Trip, Arica and her dog will drive 6,000 miles and shoot 35 sessions in 35 days (in addition to fitting in complimentary adoption portraits for homeless animals, hiking, kayaking and camping). Arica teaches workshops and retreats throughout the year and has a passion for sharing with other photographers the ins and outs of working with animals, how to run a profitable business, and most importantly basing your business model on the lifestyle you want to live!

“People want to work with people they like.”

Greg Daniel On Flipping the Script


“(Photography) is all I ever wanted to do.”

Greg Daniel is a modern master of fine art photography who knows from years of experience that there are a lot of things that go into creating fine art. Listen and learn.

“If you just (take) the order of two words and you swap them, it can change the world for you in this business.”

1:44 Nerves

2:46 The Moment

6:04 Dualing Paths

9:50 The Wives

13:27 The Goal and the Switch

18:25 Principles and the Cycle

23:53 Fine Art Products

27:41 Erase the Board

33:33 Following Gregory Daniel

“Our clientele was starting to be already educated by the art community.”

A nationally recognized husband and wife duo who create exquisite portraits, Greg and Lesa Daniel are also masters in sharing their knowledge and experience. They make it look so easy, but you will learn their secret is behind the scenes preparation and planning that result in timeless original portraits and a highly successful business. Greg and Lesa are internationally recognized for their artistry. Though he is one of the most awarded photographers in the United States, Greg has the utmost privilege of living out his passion every day alongside Lesa in operating their portrait photography galleries in both Indialantic and Titusville Florida. He has achieved both the title of Master of Photography and The American Society of Photographers Fellowship. In addition, Greg is one of the youngest members to be inducted into the prestigious Cameracraftsmen of America in 1991. He is also a proud founding member of the International Society of Portrait Artists (ISPA) and on the Board of Directors for Professional Photographers of America.

“I’m not as confident in myself as (my wife) is.”

Caroline Trespalacios On Necessary Sacrifice


“I love being a stay at home mom.”

Caroline Trespalacios knows that it takes time and hard work to be successful. And many times, things suffer along the way. Caroline runs a very successful teen model program that she uses to funnel clients into her senior program. It’s an extremely effective process that she’s built and honed over the years. But it hasn’t come without sacrifice…sacrifice that she deemed necessary in order to make it to where she is today.

“Start very small and if you feel comfortable doing more, then do more.”

1:06 Caroline Loves Momming

3:31 Fired from Disney

5:11 Finding Something for Herself

6:42 Tweaks

8:56 Advice and Regrets

11:36 Emotions

13:45 Funneling

16:30 Social Media

18:24 Working Hard

22:00 The Process

29:35 The Sale

35:29 Names

“Stop looking at other people.”

CG3 is a nationally known photography studio in the Chicago suburb of Naperville. Specializing in Seniors, Teens and agency models. Her style is modern and editorial. CG3 runs a famous model team for Seniors and Teens, acquiring hundreds of applicants every year to join her team. CG3 also travels with her models to amazing destinations.

“You do what you have to do.”

Rachel Marten - The Calling


“We all figure out a ‘why’…when the ‘why’ is strong enough, the ‘how’ becomes easier.”

Rachel Marten wanted people to get over the fear of sales and have better lives. So she wrote a book about how to do just that. And it’s free.

“I want people to get over the fear of sales.”

1:23 The Calling

3:25 Rudi

7:16 The Foundation and the Vision

11:02 Family

14:42 A Sense of Urgency

20:23 The Learning Process

27:15 Questions vs. Objections

29:08 Believe in What You’re Doing

30:38 Legacy

32:57 The Book is Free

36:59 Thank You

“I realized nothing changes until I change.”

Rachel and her husband, Clark, started Clark Marten Photography in the basement of their home in 1985 when they were chicken farmers. By 1990 they retired from farming and built a studio onto their home. Creating a business from nothing in rural Montana (which has a population of only six people per square mile) forced them to overcome mental and physical boundaries to do the absolute best with what they had.

Over the past 30 years, Rachel has created a winning sales system that takes the fear and anxiety of selling in person away, and has clients purchasing wall portraits and other high-end products…all of which has given the her an unprecedented, top-dollar sales average. She has taught at Imaging USA, Texas School, Photo Vision, SYNC, WPPI, as well as countless regional and national seminars, and her sales system is practiced by photographers around the world.

Enjoy her energy and passion for living your dreams as a photographer, and you’ll walk away saying, “If she can do it where she lives, I can do it, too!”

“You can’t make a difference in the word when you’re struggling.”

Brittni Schroeder On Finding the Joy in the Art


“I think something that’s really common to us as artists and as photographers is you get burnt out.”

Brittni Schroeder finds joy in her art by doing good and making a difference despite suffering through tremendous tragedy.

“The older you get, it’s harder to find balance in your life.”

1:03 A Little Intro

3:09 Harder to Find Balance and Easier to Burn Out

4:58 Who Are You Surrounded By?

7:22 What Brings You Joy?

9:28 Toxicity

11:45 The Compassion Foundation

15:16 Wanting Hope

18:10 The Victim Mentality

21:36 Step One

“Mid-life crisis is legit a thing. I’m really big on finding joy.”

Brittni Schroeder lives with her husband of 20 years and her two children in Spring, TX. She has been in the photography industry for 10 years. She worked as a High School Senior Photographer, Editor-In-Chief of Mozi Magazine and taught several in person and online course. She has been involved with non-profit work for the last 8 years, 4 of which were spent doing non-profit work with education in Haiti. In May of 2017, she lost her 14 year old son in a tragic accident. Shortly after she started her own non-profit The Compassion Club. She is a certified life coach and business coach and specializes in confidence in business and life.

“If you’re happy in your life, your business will reflect that.”

Holli True is a Blogging Nerd

“If quoting movies was an Olympic sport, I would get the gold.”

Blogging may seem daunting. It may even seem archaic. But, rest assured, it is neither. Holli True lays out a strong case for the relevance of blogging and provides great tips for executing a solid blog your clients will want to visit and be featured in.

“Blogging is definitely a personal thing, but so is photography.”

:57 An Oregon Nerd

3:11 Blogging is not Dead

7:14 A Response to the Cynic

8:11 The Blog Process

10:01 The Blog Post

16:25 Great Blogging Tips

24:32 Finding Holli

“Social media is not taking over blogging.”

Holli True is a high school senior portrait photographer based in Eugene, Oregon. She has specialized in seniors for nine years, building a genuine brand on the foundation of Young & Free. As industry educator, Holli loves nothing more than connecting with other photographers from all over the world, sharing her passion and simplistic approach to senior photography. She is one of the founders of Get Deconstructed, an educational movement for photographers that includes workshops, a Facebook Group and a Podcast called Certified Madness. Past/Present speaking engagements include: Conference Twelve, Click Away, Seniorologie Tour and Showit United. She also teaches the Evoke Workshop for senior photographers in Oregon each year. Holli is a dreamer, a thinker, a chaser and a doer. When she isn’t exploring the Pacific Northwest with her camera, you’ll find her adventuring with her family of four in their RV.

“When you’re busy is when you should be posting.”

Leslie Kerrigan On Creating a Market

“There were a million photographers in my town just like there are in every town.”

Leslie Kerrigan chose to photograph high school seniors after noticing that nobody else in her market was doing so. Then, she created a market from scratch.

“I am the kind of person that does not like to compete with people.”

1:06 Radio Faces Intro

2:57 A Hootie Digression

5:28 Jim and Pam

6:59 Dabbling with Digital

9:56 Choosing Senior Photography

11:27 Creating a Market

14:08 Doing What it Takes

15:50 Funneling

17:48 Competition and Price Shoppers

20:23 Maintaining the Market Share

22:07 Other Endeavors

25:16 Ebbs and Flows

27:59 The Value of In-Person Education

31:20 Where is Leslie Kerrigan?

“In my first rep team I only had four people.”

Leslie Kerrigan is a high school senior photographer in Greenville, South Carolina. In addition to running her own senior portrait business, Leslie created a site for other senior photographers as a resource for education and inspiration called Seniorologie. Through Seniorologie, Leslie has a weekly podcast called The Seniorologie Podcast, online workshops for photographers, a private Facebook Community for senior photographers called The Seniorologie Community and a conference for high school senior photographers called Conference Twelve. Leslie loves meeting photographers all over the country and helping them in their senior portrait business. She has been a speaker at WPPI, Click Away, The Savvy Photographer Retreat, Conference Twelve, Focus and she has taught a class for Creative Live. When she is not meeting other photographers and helping them grow their senior business, she is spending time with her family which is full of boys! Being a senior photographer gives Leslie the girl time she craves and she loves helping her clients with what to wear and spending time with them during hair and makeup before taking their photos. Leslie believes in making her clients feel beautiful and truly becomes friends with each one of them.

Conference Twelve 2019 will be held in Nashville, TN August 25-28.  Registration is open and can be found on the conference website.  Be sure to follow Conference 12 on Instagram at @conferencetwelve and check out the amazing line up of speakers we have this year!!  This conference is the perfect educational event for the high school senior photographer!

“You have to be able to show them the difference.”

Craig Swanson - The Outsider

“I am probably one of the most highly educated non-photographers in the art of photography that you’re going to run into.”

Craig Swanson has spent his career being the left-brain support for right-brain professionals and the results are incredible.

“I’ve spent my entire career supporting creatives.”

1:25 Thousands of Hours Education

3:26 The Outsider

5:52 Passion

7:33 Further In

11:07 Waiting on Technology

15:55 Stars Aligning

18:19 Everything is Changing

19:35 Pepper

21:29 Education Is Not About Information

25:11 Two Touch Points

27:31 The Importance of Feeling Connected

30:17 Entrepreneurship and What’s Next

34:30 The Power of Team

“My passion comes from allowing people to unlock a sustainable life around their passion.”

Craig Swanson is the secret weapon behind online business platforms that have allowed extraordinary educators make their most ambitious dreams into reality. Craig co-founded CreativeLive, built the Sue Bryce Education platform, and is constantly innovating new ways to create connection between great instructors and large virtual communities.

“I like creating systems that can become bigger.”

George Varanakis - Small Boats, Big Success


“Everybody’s got to be happy.”

George Varanakis has been killin’ it behind the curtain for years. Get to know him a bit and you won’t be surprised at why he’s been so successful.

“I’ve always had a huge level of respect for all the instructors in our industry.”

1:17 The Drink Ticket Guy

5:09 Top of the Mountain

7:41 The Guy Behind the Curtain

10:30 Before WPPI

13:05 The Key to Sales

15:15 How Big Can This Get?

19:05 The Common Denominator

21:48 Better on Small Boats

27:50 They All Mesh Together

“I’m having more fun in my life than I ever have.”

As an EVP, George Varanakis oversaw the largest photography conference and trade show, WPPI (Wedding and Portrait Photographers International). With over 16,000 attendees and over 400 exhibitors and sponsors, George grew the show over 400% in the eight years he was there.

In 2011, WPPI was sold to Nielsen Expositions, where a new opportunity arose to move from the conference world to the online education world.

As GM of the Photo Channel at CreativeLive, a live online educational network, George helped grow the channel to a multi-million dollar business. By instituting new platforms and strategic alliances, George helped facilitate rapid growth. His creative approach, along with a sales mentality, helped CreativeLive grow into the #1 online educational network.

Today, George oversees Sue Bryce Education with a membership of 10,000 photographers. He also runs The Portrait Masters online education and conference. The conference has sold out in 24 hours since it’s launch in 2017.

George also enjoys long walks on the beach, puppies, and candle light dinners.

“I’ve been so incredibly lucky.”

Alycia Alvarez - We Need to Exist in Portraits


“I am actually pretty good about printing my favorites and I do have a lot of pictures in my house.”

Alycia Alvarez knows more than most how important it is that we exist in portraits.

“I want to practice what I preach.”

2:03 Something Important

5:56 The Back Burner

8:47 Sadness and Peace

11:02 A Year Ago Exactly

15:07 Wrestling

16:33 Then…

19:41 At the End of the Day

22:20 We Need to Exist in Portraits

23:54 Best Memory

24:57 Now

28:06 The Snow Cone Machine

31:02 Finding Ah•Lish•Ah

“I don’t want all my memories to be on my phone.”

Based in Keller, TX (in the DFW area), Alycia also travels to Tampa, FL several times a year. With over 17 years as a full time professional photographer in the industry, Alycia has been capturing priceless memories and milestones “officially” since 2001 and is sought after for both portrait sessions and as an educator for photographers. She has an out-going and silly personality which puts her subjects at ease in front of the camera and makes her sessions lots of fun for everyone!

She has always had a passion for photography. During her years in college, she studied the art of black and white film photography. After becoming a mother herself, she realized how quickly her children changed right before her very eyes. Relentlessly, she began to document their little lives through countless photographs, which she knew would capture a glimpse of the person they were at each particular moment in their life. In addition to creating beautiful portraits, Alycia is also an international award winner, print competition judge and educational speaker, teaching thousands of photographers from across the world every year.

“We need to exist in portraits.”

Parker Pfister - Passion Over Profit


“I’m not the best business person in the world…but, I am a creator.”

Parker Pfister doesn’t want money. He wants experiences. And to him, that’s what life is all about.

“I don’t want a lot of money. I’ve never been driven by money. I know what I need in my life.”

1:22 Manscaping

3:11 Homer

8:34 Getting to France

10:38 Money

13.08 Sweaty Eyes

14:58 “Why are you like this?”

20:22 Why We’re Here

21:55 The Eclipse

25:34 The Reason

27:27 Follow Along

28:36 The Portrait Masters

“Life’s all about the experience.”

Parker Pfister is an artist, a teacher and a mentor. He creates stories using photography and film as his translators.These translations spark change in our world.He visualizes a new generation, where this world experiences how others see and not what they have already seen. He visualizes a generation that is authentic.

With this vision, he guides artists through their own process, with the belief that everyone is creative and needs to be heard. Parker believes that each person has the ability to self inspire, which breeds this elusive authenticity.

He is an avant-garde director of photography and photographer based out of Asheville, NC, and traveling often. His capacity to not only navigate and embrace any given situation, but to own it and make it speak is what distinguishes him from others.

An image must speak. It must tell a story, or part of one. They must say something, even if it’s a whisper, and Parker can spin a tale in the blink of an eye. His work shoots straight past the obvious and into the world overlooked. They make you feel.

What is seen with the eye during the moment the shutter trips is far from its rendering. Parker’s unconventional treatments of the image during exposure and it’s alternate processing leave you with an image that is always a wonderment. His innovative use of unique mediums, cameras and lenses enable his images to unveil the soul and explore the unknown.

Parker started his journey into the art of photography at the age of 6 when he got his first camera. 8 years later Eastman Kodak honored him with a silver medallion for second place at the 1982 World’s Fair.

While other kids dreamed of being firefighters and cowboys, Parker dreamed of being a National Geographic photographer. His friends all wanted a Mustang with a V8, while he wanted a Deardorff V8. (He already had a mustang V8) Parker has had a camera in his hands ever since photographing anything that interests or moves him. The camera fits comfortably in Parker’s hands and through it he can share the way he sees the world in which we all live.

Parker is available worldwide for commissions, collaborations and projects. His prints and installations are available for purchase and have been widely collected. Contact: parkerj@parkerjphoto.com for more information on prints or to set up commissioned work.

“I don’t really want to know everything.”